[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/swiftdigital.com.au\/3-tips-for-painless-post-event-feedback\/#Article","mainEntityOfPage":"https:\/\/swiftdigital.com.au\/3-tips-for-painless-post-event-feedback\/","headline":"3 Tips for Painless Post-Event Feedback","name":"3 Tips for Painless Post-Event Feedback","description":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]So, you just hosted a killer event \u2013 congratulations!...","datePublished":"2017-07-20","dateModified":"2023-06-28","author":{"@type":"Person","@id":"https:\/\/swiftdigital.com.au\/author\/sw1ft\/#Person","name":"Swift Digital","url":"https:\/\/swiftdigital.com.au\/author\/sw1ft\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/d798749f30425bff04d5ff357ac6dba94e073a4a8083725dfb894f9d04f4c5ee?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d798749f30425bff04d5ff357ac6dba94e073a4a8083725dfb894f9d04f4c5ee?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Swift Digital","logo":{"@type":"ImageObject","@id":"https:\/\/swiftdigital.com.au\/wp-content\/uploads\/2023\/05\/logo.png","url":"https:\/\/swiftdigital.com.au\/wp-content\/uploads\/2023\/05\/logo.png","width":300,"height":302}},"image":{"@type":"ImageObject","@id":"https:\/\/swiftdigital.com.au\/wp-content\/uploads\/2017\/07\/heartConcert_SML.jpg","url":"https:\/\/swiftdigital.com.au\/wp-content\/uploads\/2017\/07\/heartConcert_SML.jpg","height":682,"width":1024},"url":"https:\/\/swiftdigital.com.au\/3-tips-for-painless-post-event-feedback\/","about":["Event Management"],"wordCount":1250,"articleBody":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]So, you just hosted a killer event \u2013 congratulations! As you wrap up the last loose ends, are you wondering how your guests felt about it all? Did the guest experience match up with your original intentions? Ask attendees\u00a0to answer these questions for you with a straightforward post-event feedback survey.[\/vc_column_text][divider line_type=”No Line”][vc_custom_heading text=”Here are three tips to collect the info you need with ease and efficiency.” font_container=”tag:h2|text_align:left|color:%23ec2176″ google_fonts=”font_family:Dosis%3A200%2C300%2Cregular%2C500%2C600%2C700%2C800|font_style:400%20regular%3A400%3Anormal”][divider line_type=”No Line”][vc_custom_heading text=”1. Keep it short and to the point” font_container=”tag:h3|text_align:left” google_fonts=”font_family:Dosis%3A200%2C300%2Cregular%2C500%2C600%2C700%2C800|font_style:400%20regular%3A400%3Anormal”][divider line_type=”No Line”][vc_column_text]Don\u2019t ask your guests for a play-by-play of their favourite moments. You were there; you know how it went down. Work out which elements of your event you want to collect feedback on and phrase the questions such that the answers will provide useful data. For example, keep the answers simple with a rated question type, instead of an essay response.[\/vc_column_text][divider line_type=”No Line”][vc_custom_heading text=”2. Provide an incentive for your guests to complete the survey” font_container=”tag:h3|text_align:left” google_fonts=”font_family:Dosis%3A200%2C300%2Cregular%2C500%2C600%2C700%2C800|font_style:400%20regular%3A400%3Anormal”][divider line_type=”No Line”][vc_column_text]We\u2019re all guilty of ignoring the long-winded surveys that land in our inboxes from time to time. If your guests have something to gain from completing the survey, they\u2019re more likely to take the time to fill it out. If your event was educational, like a workshop or masterclass, offer your guests a certificate of attendance on completion of the survey. You can set up an HTML rich certificate email response to be automatically sent to each person who\u2019s submitted their feedback.[\/vc_column_text][divider line_type=”No Line”][vc_custom_heading text=”3. Create a dynamic survey, adjusting the questions as a guest responds” font_container=”tag:h3|text_align:left” google_fonts=”font_family:Dosis%3A200%2C300%2Cregular%2C500%2C600%2C700%2C800|font_style:400%20regular%3A400%3Anormal”][divider line_type=”No Line”][vc_column_text]Modify the questions for different respondent groups, or prompt a user for more information if they respond in a certain way. With the former, this can be useful for breaking down your data collection into specific demographics.This can be easily performed with the\u00a0Only Display If\u00a0feature in the Swift Digital Suite. For example: Ask your respondents to choose their job title from a dropdown menu, then have follow-up questions specific to their positions.Did the sales attendees find the first presenter interesting? Did the management attendees make use of the handouts? With the latter, respondents can be asked to provide additional information about a previous answer.If a respondent rated the presenter poorly, ask them why. No one liked the room layout? Ask for suggestions for improvement. Again, this is very easy to set up with the\u00a0Only Display If\u00a0feature \u2013 create a rated question for the initial query, and have the additional questions set to display if the answer is a certain number or below.[\/vc_column_text][vc_column_text]Guest feedback can be a powerful tool to inform future event planning. The results of a feedback survey will help you to identify the strongest and weakest features of past events. This data will ensure you\u2019re able to play to your strengths and shore up your weaknesses in the future.Have you implemented an Event Marketing plan into your campaign? Here at Swift Digital, we can help you create the perfect event management campaign packed with the right features to make it a success! \u00a0To find out how your business can get the best out of Swift Digital\u2019s platform, contact our Sales Team today on 02 9929 7001.[\/vc_column_text][divider line_type=”No Line”][image_with_animation image_url=”22042″ image_size=”full” animation_type=”entrance” animation=”Fade In” animation_easing=”default” animation_movement_type=”transform_y” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”The Preferred Email, Events and SMS Automation Software For All Australian Government Departments” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal”][divider line_type=”No Line”][vc_column_text]Swift Digital\u2019s templates help you effortlessly create stunning emails and events communications using our drag-and-drop email and event builder.You can raise engagement with embedded images, videos, polls, article feedback, and emojis and schedule messages to send at the right time.Government departments’ unique marketing requirements are covered with Swift Digital, and full compliance with all anti-spam and privacy laws is guaranteed. Swift Digital is also ISO 27001 certified.Swift Digital is Australia\u2019s leader in marketing automation software and event management working with organisations like the NSW Government, ATO, and companies like Westpac Bank and Qantas.Find out why we\u2019re the Australian government department\u2019s number one choice for their professional communications and events.To find out how your business can get the best out of Swift Digital\u2019s platform,\u00a0contact our team\u00a0today.Don\u2019t forget to share this post![\/vc_column_text]   Share   Share   Share [\/vc_column][\/vc_row]"},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"3 Tips for Painless Post-Event Feedback","item":"https:\/\/swiftdigital.com.au\/3-tips-for-painless-post-event-feedback\/#breadcrumbitem"}]}]